CROWN

CROWN is an informative and relatable magazine for the modern watch lover. Discover the latest trends and insights from the watchmaking world, get up to speed on the technical and design innovations, and be engaged with CEOs and creative directors from the top brands that matter.

CROWN

EDITOR’S NOTE

NICHOLAS RUDAZ, CEO OF FRANCK MULLER • On navigating a challenging market, finding growth in unexpected places and why independence gives the brand an edge.

VISION

FIVE DECADES BRIGHT • A black-and-gold anniversary series reveals the trailblazing spirit of Eco-Drive, and the lasting appeal of light-powered watchmaking.

ADRIAN BOSSHARD, CEO OF RADO • On four decades of ceramic innovation, keeping expertise in-house, and evolving the brand’s icons without losing their soul.

VISION / TOP OF THE HOUR

RETURN OF THE STONE AGE • Through a rich array of natural wonders, these watches reveal how hard stone has once again found its place at the centre of watch design – not merely as decoration, but as material, identity, and character.

THE CASE FOR SHAPE • Seven watches and what each one says about why a case does not always have to be round.

IDENTITY

RETELLING TIME • Patek Philippe’s 2026 complications turn time into a sensory experience, through a fable performed, a sky made legible and a reminder shaped by sound.

THE SHAPE OF TIME NOW • Watches and Wonders Geneva grew beyond Palexpo; this year’s highlights revealed an industry balancing grand complications, expressive design, and a renewed appetite for wearable, grounded watchmaking.

ROLEX • Celebrating the Oyster’s centenary not with spectable, but with measured, deliberate progression.

CARTIER • The Maison’s Privé collection revisited three defining icons that continue to shape contemporary watch design and collecting.

CHOPARD • New L.U.C releases mark the 30th anniversary of the Manufacture in Fleurier, showcasing the breadth of its capabilities.

GRAND SEIKO • A demonstration of breadth and ambition, from underwater adventures to fleeting spring landscapes.

H. MOSER & CIE. • Reebok’s Pump technology is transformed into one of modern watchmaking’s boldest collaborations.

HAUTLENCE • Telling time through architecture, geometry, and touch.

HUBLOT • From engineering to extravagance, the Big Bang carries the watchmaker’s showing at the fair.

PATEK PHILIPPE • The Nautilus icon turns 50 with a collection that proves less can, indeed, say more.

A. LANGE & SÖHNE • A highly complicated “Lumen” edition makes the mechanics of the perpetual calendar tourbillon visible, legible, and unexpectedly atmospheric.

HERMÈS • Round, square, and much more than meets the eye.

IWC • Getting ready for space travel, for real.

JAEGER-LECOULTRE • The latest Hybris creation places one extraordinary triple-axis tourbillon at the centre of precision, artistry, and mechanical ambition.

PANERAI • A month-long power reserve gives this Luminor its headline, but the real story lies in how the brand controls that energy.

PARMIGIANI FLEURIER • Deceptively simple, with its chronograph hidden in plain sight.

PIAGET • Ode to an era, dressed in deep blue

ROGER DUBUIS • Returning to one of its defining signatures for its 30th anniversary, reimagined with a celestial sense of theatre.

TAG HEUER • Reimagining the chronograph from within, bringing lasting consistency to one of watchmaking’s toughest complications.

TUDOR • Heritage made contemporary, with an added touch of quirk.

VACHERON CONSTANTIN • A deceptively simple sports watch introduces a new ultra-thin movement, where slimness, autonomy, and...